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Area of Expertise: Advertising

Chandler, Jennifer D.

Associate Professor of Management

Areas of Knowledge
  • Strategic Management
  • Entertainment and multi-sided markets
  • High Technology

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Ju-Pak, Kuen-Hee

Professor of Communications

Areas of Knowledge
  • Internet advertising
  • Marketers' use of mass media
  • Buying advertising space on the mass media including the Internet
  • Korea

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Kesler, Keith A.

Lecturer in communications

Areas of Knowledge
  • Brand Building
  • Advertising Campaigns
  • Promotional and Experiential Marketing
  • Account Management

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Ketchum, Karyl E.

Associate Professor of Womern and Gender Studies

Areas of Knowledge
  • Bullying in K-12 Schools
  • Gender
  • Transgender Identities
  • Visual Culture
  • Queer Studies
  • Technology
  • Lesbian, Gay, Bisexual and Transgender Topics

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Meeds, Robert W.

Associate Professor of Communications

Areas of Knowledge
  • eye tracking
  • consumer responses

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Rusmevichientong, Pimbucha

Assistant Professor of Health Science

Areas of Knowledge
  • Health Economics
  • Behavioral Economics
  • Nutrition and obesity
  • Food labeling
  • Food policy
  • Food consumption and demand

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Wu, Guohua

Associate Professor of Communications

Areas of Knowledge
  • online advertising
  • marketing research
  • integrated marketing communications
  • cross-cultural communications

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