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Area of Expertise: Marketing

Atwong, Catherine

Associate Professor of Marketing

Areas of Knowledge

  • Marketing information, analysis and technologies

More Info - Expert: 314


Cadwallader, Susan

Associate Professor of Marketing

Director, Gianneschi Center for Nonprofit Research

Areas of Knowledge

  • Nonprofit and Societal Marketing
  • Business Strategy
  • Services Marketing

More Info - Expert: 876


Chen, Steven

Professor of Marketing

Areas of Knowledge

  • Design Thinking
  • Product Design
  • Transnational Marketing
  • East Asian Cultural Products
  • Design Management

More Info - Expert: 873


Dorsey, Joshua

Assistant Professor of Marketing

Areas of Knowledge

  • healthcare
  • financial decision-making
  • consumer cognitions
  • consumer emotions
  • public policy

More Info - Expert: 969


Ebrahimi, Mahdi

Assistant Professor of Marketing

Areas of Knowledge

  • Consumer Behavior
  • Consumer Trends
  • Nonprofit Marketing
  • International Marketing

More Info - Expert: 978


Granitz, Neil A.

Professor of Marketing

Chair of the Department of Marketing

Areas of Knowledge

  • Business ethics
  • Technology and learning
  • E-Commerce

More Info - Expert: 388


Greg, Saks

Vice President for University Advancement

Areas of Knowledge

  • fundraising in higher education

More Info - Expert: 654


Habibi, Mohammad Reza

Associate Professor of Marketing

Areas of Knowledge

  • Digital Marketing
  • Social Media
  • Sharing Economy
  • Consumer Behavior

More Info - Expert: 882


Harich, Katrin R.

Professor of Marketing

Areas of Knowledge

  • Multicultural Marketing
  • Buyer behavior

More Info - Expert: 417


Kim, Yuna

Associate Professor of Marketing

Areas of Knowledge

  • social media
  • new product
  • branding

More Info - Expert: 755


Kohli, Chiranjeev S..

Professor of Marketing

Areas of Knowledge

  • Branding
  • Corporate identity
  • Pricing
  • Marketing research
  • Marketing strategy
  • Consumer behavior
  • Trademarks

More Info - Expert: 717


Lancellotti, Mathew

Professor of Marketing

Areas of Knowledge

  • Consumer psychology
  • Consumer coping behavior
  • Consumer relationships with technology

More Info - Expert: 492


Lange, Irene

Professor Emeritus of Marketing

Areas of Knowledge

  • Eastern and Central Europe

More Info - Expert: 34


Williamson, Jeffrey A.

Lecturer in Marketing

Director, California State Trade Expansion Program

Areas of Knowledge

  • Global Marketing
  • Exporting and Importing
  • Emerging Markets
  • E-Retailing
  • Cross Border E-Commerce

More Info - Expert: 964


Wu, Guohua Mark.

Professor of Communications

Areas of Knowledge

  • Online advertising
  • Marketing research
  • Integrated marketing communications
  • Cross-cultural communications

More Info - Expert: 769


 

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